How Meta and AI companies recruited striking actors to train AI
Hollywood actors were on strike over concerns about the use of AI, but for as little as $300, Meta and a company called Realeyes hired them to make avatars appear more human.
Hollywood actors were on strike over concerns about the use of AI, but for as little as $300, Meta and a company called Realeyes hired them to make avatars appear more human.
This note is part of a series of Solutions for Youth Employment (S4YE) knowledge briefs focused on the Orange Economy or creative sectors. This third note discusses the film industry and its potential to be a source of jobs for youth. It highlights the contribution of the film industry to employment generation, economic growth, the formation of cultural and social values, and identity. The note also delves into emerging labor market trends in the film industry and analyzes the sector’s workforce composition by gender, education, and age.
To better address gender inequalities and promote an inclusive environment, the supra-regional project, Cultural and Creative Industries, commissioned a gender analysis. It highlights gender-based differences in terms of the relative distribution of resources, opportunities, constraints and power in the Creative and Cultural Industries.
In Iraq, Jordan, and Lebanon, professions in creative and cultural industries have long been regarded as non-serious jobs by society, government authorities, and economic players. However, with the ever-increasing demand for digital design professionals, especially in the field of User Experience/User Interface (UX/UI) design, the domestic supply cannot keep up with the needs of the market. Therefore, Re:Coded and GIZ teamed up to change this perception.
The overall economic impact, social role and status of cultural professionals involved in the film industries of the Central Asian countries (Kazakhstan, Kyrgyzstan, Tajikistan and Uzbekistan) remain relatively understudied. However, the film industry is recognized as one of the oldest and most developed cultural and creative industries of the region since the mid 20th century. In this context, this publication assesses the film industries of Central Asia and concerned legislation.
The production and distribution of film and audiovisual works is one of the most dynamic growth sectors in the world. Thanks to digital technologies, production has been growing rapidly in Africa in recent years. The case of "Nollywood", with about 2,500 films made each year, is emblematic in this respect. It has enabled the emergence of a local industry of production and distribution with its own economic model. Yet across most of the continent, the economic potential of the film and audiovisual sectors remains largely untapped.
The COVID-19 pandemic has encouraged discussion of the broader culture as representing, in some instances, a “global public good”, through its capacity to promote social cohesion, increase people’s resilience and connect communities to different forms of cultural expression, in addition to its commercial value.
This study assesses the present state of the audiovisual sector in Latin America and the Caribbean in the context of increased demand resulting from the growth of streaming and national industries in the region. The document includes an assessment of audiovisual milestones while centering on current public policy debates and 21st-Century skills.
The COVID-19 pandemic has underlined the importance of the media and culture sector in uplifting people during difficult times. As hundreds of millions of people were confined to their homes during the pandemic, many turned to music, films, television and other art forms for entertainment, education and cultural enrichment, leading to a surge in streaming and online services.
This book describes the forms of copyright-based transactions and contractual practices that together form what could loosely be described as an international standard. It can be observed in countries where film and audiovisual production industries have reached a certain level of maturity in terms of legal, financing and distribution infrastructures.