Cultural and Creative Industries: A supra-regional project implemented by GIZ and Goethe-Institut

The cultural and creative industries are among the most rapidly growing economic sectors. They generate almost 50 million jobs worldwide and offer employment for women and youth. Apart from their economic value, CCIs create identity, bring people into dialogue, and contribute to democracy. To nurture this potential, the Federal Ministry for Economic Cooperation and Development (BMZ) launched a supra-regional project that focuses on cultural and creative work as a vehicle for sustainable development. Aiming to improve income and employment opportunities for creative professionals, the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and the Goethe-Institut jointly implement the CCI project in six partner countries: Kenya, Senegal, South Africa, Jordan, Lebanon, and Iraq. Activities focus on the the following subsectors; design, music, animation, and fashion. In addition to promoting the development of entrepreneurial, digital, and creative skills through training, the project aims to strengthen the framework conditions and the CCI ecosystem.